Community Service The Bank continued to support a number of partners in the field of community service, of which was Tkiyet Um Ali. The Bank renewed its strategic partnership with TUA that has been ongoing for more than a dedcade, in support of TUA’s efforts to implement a range of humanitarian programs and activities that aim at eleminiating hunger and poverty. The Bank also continued to provide its annual support to the Jordanian Hashemtie Fund- “The Goodwill campaign”, in support of its charitable and humanitarian role in delivering aid to those in need across governorates of Jordan. The Bank renewed its strategic partnership with the Jordan River Foundation through the support of the "Child Protection" program of the Queen Rania Family and Child Center. The Bank also renewed its adoption of an orphans house as part of the SOS Children's Village. In addition to that, the Bank provided its support to the "Waqf Thareed" initiative that aims at at feeding passersby, and supported the "Eid Clothing" program organized by the Jordan Hashemite Charity Organization during Eid Al-Adha. Additionally, the Bank provided support to a number of community-driven organizations including the Al-Oun Humanitarian Club, White Beds Associations and the Darat Samir Shamma for Elderlies. |
Education Education represents a key strategic pillar that the Bank supports as part of its CSR stratgey. In 2023, the Bank covered the costs of a number of university scholarships with several institutions, most notably; Al-Aman Fund for the Future of Orphans, Al-Hussein Technical University, the Jordan Media Institute, the University Scholarship Program under to the King Hussein Cancer Foundation, and Promise Welfare Society. The Bank also renewed its agreement with Elia Nuqul Foundation, which has been ongoing since 2016. The partnership aimed to support ENF in achieving its goals of providing university scholarships. The Bank offers two full scholarships to two university students benefiting from the ENF services over the four years of the university studies. The bank will also provides the two students with the opportunity to obtain a practical training in different departments in the Bank while they are studying, which will contribute to enriching their educational and practical experience. During 2023, the Bank also participated in the financial awareness and educational initiative launched by the Central Bank of Jordan on the occasion of the Arab Day for Financial Inclusion. Through this initiatives, awareness sessions were held targeting university students in various governorates of the Kingdom, as part of the Bank’s efforts to promote community financial literacy. Furthermore, the Bank supported a number of universtiy and schools activities, of which the "Foreign Affairs Council" activity at the Jubilee School which was an educational simulation that consisited of committees and dialogue sessions on various topics that contribute to improve students' educational and conversational skills. The Bank also supported the 12th annual conference of the United Nations (PSUTMUN 2023) held at Princess Sumaya University for Technology. |
Health The Bank provided support to several health initatives in 2023, including the development and relhalbilitation of Ghor Al-Mazraa Healthcare Center in partnership with Himmetna Association. This initiative came within the framework of the Bank's support for the first phase of the "Himmetna 3" project, which aimed to rehabilitate and develop 25 comprehensive healthcare centers across the Kingdom, in collaboration with the private sector.Also throughout the year, the Bank renewed its strategic partnership agreement with the King Hussein Cancer Foundation for two years, which covered four programs: the Hope Gala; which raises fund to to support the Foundation's cancer treatment programs, the Mobile Breast Cancer Screening Clinic; a fully equipped mobile clinic that aims to reach remote areas, raise awareness of early screening for breast cancer, conduct clinical examinations, and distribute mammogram vouchers to women, the Siwar Al-Hussien Volunteer Program, that gives individuals the chance to volunteer their time and effort to support the fight against cancer; and the University Scholarship program for cancer patients, through which the Bank covered the costs of university fees for a number of patients. The Bank also sought to support the health sector through its participation in the 7th quality conference to discuss health care development issues, organized by the Health Care Accreditation Council, and the "Governance and Health Insurance" conference organized by the Health Insurance Association. This stemmed from the Bank’s belief in the need to support institutions that work to serve and develop the healthcasre sector in Jordan. |
National Institutions The Bank's support to activities and initiatives launched and organized by national institutions in the field of corporate social responsibility is an integral part of its CSR program. The Bank offered support to a number of initiatives organized by national institutions, of which the "National Aid Fund’ in collaboration with the Ministry of Social Development; a financial aid program for monthly recurring and temporary aid, as well as the unified cash support program. Moreoever, the Bank provided its support to the Fawateeri applicatoion campaign organized by the Income and Sales Tax Department, that aimed to educate citizens on the need to obtain their purchase invoice. The Bank also provided support to the Ministry of Culture in support of the Jerash Festival, the Key Jordanina cultural annual event that emphasizes Jordan’s positioning on the tourism map. The Bank also supported a number of economic conferences that serve the economic sector in Jordan, of which; the "Arab Businesses Owners and Investors" conference, which was held on the sidelines of the first Arab Private Sector Summit, organized by the Jordan Chamber of Commerce under the royal patronage. In recognition of the Bank's continous and exclusive support for the Public Security Directorate's celebrations of World Traffic Day and Arab Traffic Week 2023, the Public Security Directorate honored the Bank, during its event held on the occasion under the title "Traffic Rules and Regulations, a Civilized Behavior." This honoring came in appreciation of the Housing Bank's active and continuous role in promoting traffic awareness and sound behaviors to ensure road safety, through its various initiatives implemented individually, or in cooperation with national institutions and civil organizations. |
Environment The Bank pays special attention to the environment-related issues given its particular importance. In line with the Bank's vision and directions concerning environemental preservation, numerous strategic partnerships and environmental activities were conducted. Most notably, was the renewal of the strategic partnership between the Bank and the Arab Society for the Protection of Nature within its Green Caravan Program 2023. The initiative revolved around enhancing food security through the Bank's adoption of planting 2,000 trees in remote and underpriviliged areas, which helps provide job opportunities and a source of livelihood for farmers, and increasing the green area in Jordan, which contributes to preserving the environment. The Bank also renewed its partnership agreement with the Princess Alia Foundation in cooperation with the Association of Banks in Jordan and the Ministry of Education for the "Green Fingerprints" initiative, which aimed to purchase paper and distribute it in public schools in exchange for the paper waste consumed by the Bank annually. Furthermore, the Bank supported the Housing Bank Park, affiliated with the Greater Amman Municipality, located in Abdoun. |
Entrepreneurship In 2023, Housing Bank focused its attention on entrepreneurship given its vital role in trasnforming the societies by empowering women and youth. The Bank supported several institutions that focus their efforts on entreprenuership development, namely the Community Empowerment Program and the Productive Projects Program organized by the Jordan River Foundation. The Bank also renewed its support for the Princess Taghreed Institute for Development and Training by supporting the "Dar Ne’meh" project in Aqaba Governorate, as a strategic supporter and exclusive banking partner of the Foundation. The support provided by the Bank to establish the project in the city of Aqaba will reflect positivley on the local community through empowering women by providing them with professional, handicraft and productive skills in many fields. This in turn will open up new horizons for them, their families and their community in income-generating service and productive sustainable development projects, while creating more training and job opportunities. The Bank also supported Dar Abu Abdullah Association to establish an aquaculture project. The project is based on market studies and available opportunities, and is aligned with the national priorities. Farms are granted to Tkiyet Um Ali beneficiaries with the aim of transforming them from families in need to financially independent. In line with the Bank's belief in empowering women and enhancing their capabilities, the Bank contributed to supporting entrepreneurship-related activities of the Jordan Forum for Business and Professional Women. In particular, these were the activities of the Women's Innovation Lab, the first of its kind in Jordan. Furthermore, the Bank supported the activities of the Jordanian Women's Union for developing the skills and capabilities of the Jordanian women, enhancing their role and status to enable them to participate in an effective and balanced manner in building the Jordanian society. In recognition of its exclusive sponsorship of the Mutah Award for Entrepreneurship and Innovation for 2023, Mutah University honored the Bank during the closing ceremony of the award. The honoring came in recognition of the Bank's continuous role in investing in youth, and stimulating and supporting a culture of entrepreneurship and the spirit of innovation among them. Thus, enabling them to lead projects and emerging businesses that effectively address societal challenges. |
Sports and Youth The Bank has supported the Jordanian taekwondo champion Juliana Al-Sadiq. Juliana has won many medals and accomplishments in local and international championships, topping the world rankings in the 67kg weight category. The support will contribute to enhancing Juliana’s readiness for participation in the Paris Summer Olympics 2024. The Bank also provided support to many Jordanian sports federations and clubs in support of their youth empowerment activities, including the Jordan Basketball Federation, Al-Faisaly Club, Al-Jazira Club, and Al-Shabab Sports Club (Homenetmen). In addition, many school activities were supported across the Kingdom. |
People with Special Needs The Bank always seeks to partner with organizations that cater to the needs of persons with disabilities. The Bank provided support to the Ahl Al-Azm Association for the Blind, to provide blind people with printing university students material in Braille, and material to teach blind children to read and write. The Bank also provided its support to the National Association for People with Special Needs. The Association aims to provide educational services and related skills to people with disabilities of different age groups, whose cases range from mental disability to Down syndrome, in order to ensure their inclusion in the society. Additionally, the Bank provided its support to the charity dinner of the Sana for Special Individuas. The charity dinner aimed to raise funds to support the association's activities. The association carries out awareness programs for persons with disabilities and the community, and increases their employment rate in public and private institutions, by training and qualifying them for the labor market and thus ensurign socielty inclusion. The Bank continued to support and adopt five students with special needs for the academic year 2023-2024, through its partnership with the Young Muslim Women's Association / Bunayat Center for Special Education. The Center works to enable students with mild and moderate mental disabilities to have a better social and professional life, prepare them to join the labor market, and provide high-quality integrated learning for special education programs. The Bank also continued to provide support to Al-Amal Charitable Association, the only entity that provides care services for people with special needs in the Central Jordan Valley area. Care is provided through its special education centers educational, rehabilitation and health care services for children with special needs. |
Supporting National Institutions’ Donation Drives for the People of Gaza In line with the Bank’s natoional and humanitarian responsibility, and belief in the noble objectives of donation campaigns oragnized by a number of its strategic partners in support the people of Gaza in light of the current circumstances, the Bank provided its support to: the Jordan Hashemite Charity Organization, to purchase medicines for Palestinian hospitals and deliver in-kind, food and medical assistance to the affected families in Gaza; to King Hussein Cancer Foundation, the "Save Cancer Patients in Gaza" campaign to provide support to the cancer patients coming from Gaza for treatment, in addition to sending medicine to hospitals; and to Tkiyet Um Ali by supporting the “For Gaza” campaign to provide emergency food parcels to affected families. |
Community Initiatives and Activities Organized by the Bank The Bank conducted several voluntary initiatives to involve its employees within the "Iskan Giving" team, with the main objective of fostering the volunteerism culture and develop teamwork among the employees. This in turn, will reflect positively on their performance at work as a team, and instill the concepts of good citizenship and thus have a positive impact on the employee themselves, their work, their colleagues and their family, and on the society. The “Iskan Giving” team participated in several voluntary activities, of which; distributing food parcels to families benefitting from Tkiyet Um Ali. In addition, to providing meals for fasting individuals at “Mawa’ed Al-Rahman” at Tkiyet Um Ali’s headquarters during the month of Ramadan. The Bank held a Ramadan Iftar that brought together a group of youth students benefiting from the Al-Aman Fund for the Future of Orphans from several governorates with the elderly residents of the Darat Samir Shamma Association and in participation of Iskan Giving team. The Bank also organized a blood donation campaign, held at the Bank Headquarter in Shmeisani, in cooperation with the National Blood Bank Center and under the supervision of a specialized staff. The campaign received remarkable participation by the Bank's employees. And as part of the Bank's strategy to protect the environment and increase the green area in the Kingdom, and in line with its strategic partnership with the Arab Society for the Protection of Nature, which included planting 2,000 fruitful trees in various regions of the Kingdom, the Iskan Giving team participated in planting 500 olive trees in the Zizia area. Furthermore and as part of the Bank’s keeness to interact with all segments of the society on various occasions, and on the occasion of International Women's Day, the Bank honored a number of traffic police women. Through this gesture the Bank highlighted their excellence in performing their work, and their impact on traffic management. It also sent a message that the Bank appreciates all Jordanian women for their role and great contributions to building the family, society and the country. |