With the support of Housing Bank, Dar Ne’meh opened a new location in Aqaba at the Great Arab Revolt Plaza. As a strategic supporter of the Princess Taghrid Institute (PTI) for Development and Training, Housing Bank stands as the primary and exclusive banking partner for the project. The event witnessed the attendance of officials from various Aqaba institutions, alongside representatives from the bank.
By collaborating with PTI, the bank expands its social responsibility initiatives to reach a larger geographical area. This partnership operates within a structured framework, bringing together national institutions from various sectors and advocating the principle of ‘training for employment’—a cornerstone of Housing Bank's corporate social responsibility program, Imkan by Iskan.
Housing Bank’s support allows PTI to enhance its capabilities to cover a larger area and accordingly support new communities through Dar Ne’meh. This project provides trainings designed to empower women with the essential skills to launch businesses in diverse sectors. Additionally, the Dar Ne’meh project offers support services such as marketing, revitalizing cultural heritage through products spanning traditional crafts to local culinary delights.
The participants of the project in Aqaba underwent comprehensive training on a range of services and crafts, helping them develop marketable products to be displayed at Dar Ne’meh’s exhibition space, while also managing and welcoming visitors at the café and traditional restaurant.
It is worth noting that Housing Bank has been a longstanding strategic partner of PTI. Previously, the bank helped establish the Center for the Development of the Wool Craft and Food Processing Center for women in the Safawi area of Mafraq in 2021, a project that garnered significant success and made a tangible impact on the region. Encouraged by this achievement, the bank has renewed its partnership for further development in 2024. Moreover, Housing Bank supported Dar Ne’meh’s initiative in Souf/Jerash in 2022, which officially launched in 2023.