Housing Bank has provided its support to the financial literacy program aimed at Jordanian university students, in partnership with INJAZ. This initiative is part of the national strategy for financial inclusion launched by the Central Bank of Jordan (CBJ), designed to equip young people with the knowledge and skills necessary to manage their finances effectively, plan for their financial future, and make informed decisions about their career paths.

The bank’s support for the program reflects its commitment to supporting CBJ’s efforts toward financial inclusion. It also aligns with the objectives of Housing Bank’s corporate social responsibility program, Imkan by Iskan, which focuses on empowerment, capacity building, and enhancing life skills. Through strategic community partnerships, the program aims to improve the quality of life for young people by providing them with practical financial knowledge and experience, especially in light of rapid digital advancements.

As part of its support, Housing Bank employees visited several universities, helping to enhance students' financial literacy. Participating institutions included the University of Jordan, Al al-Bayt University, Tafila Technical University, and Al-Zaytoonah University. The program covered key topics that equip students with financial skills applicable to both their personal and professional lives, including financial planning, smart expense management, the role of fintech in daily life and the banking sector, cybersecurity challenges, and job opportunities within banking institutions.

It is worth noting that Housing Bank has a long history of supporting financial education initiatives. In addition to this program, the bank has implemented and continues to support various educational initiatives, events, and content aimed at improving financial literacy. The bank also offers a wealth of educational resources through its Iskan Knowledge section on its website, providing comprehensive insights and valuable information on the banking sector and its evolving trends.